A number of retailers are now offering a free copy of Game of Thrones episode one, “Winter Is Coming”, as a bonus for purchasing any other HBO show. It looks like you can choose whether you want a DVD or Blu-Ray disc. The retailers that are offering this promotion include Best Buy and Barnes & Noble in the US, Future Shop in Canada and HMV in Ireland and the United Kingdom. Just be sure you call ahead to confirm they have the discs, you don’t want to end up having an experience like Ours is the Fury!
Speaking of Best Buy, they are offering even more Game of Thrones-related promotions. First up, if you pre-order the first season you get a free Stark keychain. Secondly, Best Buy is offering not one but two, totally sweet alternate DVD/Blu-Ray covers, one Stark and one Targaryen. Check them out.

UPDATE: I reached out to HBO about the availability of these covers internationally. They have responded and said that they will be available in other countries and they are working on getting me a full list of retailers offering these cover designs.
Winter Is Coming: I already have a keychain and the first episode on DVD (thanks HBO marketing!), but those alternate covers are pretty rad and are making me seriously consider pre-ordering through Best Buy.

40 Comments
Those are awesome! I am always worried about preordering or buying this early though, since so often a collector’s edition follows. Is there any news on whether these releases are the most complete ones, or should we expect to have a version with more bonus material released soon?
Wow!Quote Reply
I had the same concern. If this edition doesn’t have all the extras it’s not worth it (even though those covers are extremely badass).
Agreed…Quote Reply
Wow, I really want that Targaryen one >.<
John-Michael LelievreQuote Reply
Stark, Stark, Stark!!!!!!!!!!
loco73Quote Reply
I’m pretty certain these are the exact same editions as ones with the Iron Throne on them, just with different covers.
And I don’t think HBO has ever come out with a “special edition” or “collectors edition” of their TV show DVDs. The only thing you might gain by waiting is you could buy the whole series in some sort of fancy box set. But it’s highly unlikely they will release another edition with more special features.
Winter Is ComingQuote Reply
Well, now I know what I am doing with my Best Buy gift card I got for x-mas. It will be tough to choose which one though. I’ve always been a dragon guy but I prefer the Starks in ASoIaF and that Stark cover is freakin’ sweet!
HexonxQuote Reply
Still feel like a fool for not pre-ordering when there was the HBO discount code a month or so back
AlectrevQuote Reply
I just bought Rome and Deadwood in those fancy single boxes (supporting HBO!). They’re really nice looking, and apparently the Deadwood set has a couple extras that aren’t in the single season sets. But overall I think it’s mostly the same content, just in a nicer box.
LexQuote Reply
Has there been any news on dvd/bluray release for other countries? Specifically Australia.If we’re not going to get it for another six months, I’ll just order it from the UK
And what about those “exclusive” extra discs when ordered from amazon or hbo? Any more of those we’ve heard about?
Ax0rQuote Reply
The dragon cover is gorgeous, but the direwolves/starks are the center of my GOT universe.. so.. direwolf it is!!
MimsyQuote Reply
i preordered the stark set. also picked up my keychain today. the keychain is sweet. it literally is a mini stark shield. a buckler i guess.
i went with the stark one because i already have sooo many box sets with dark packaging… plus the dire wolf is badass. cmon..house stark.. winter is fucking coming people!!!
Robert MorrisQuote Reply
They don’t have offer it at Target :( because I would have bought the first season of Boardwalk Empire. Instead, I bought a ticket to go see Evanescence
RemyQuote Reply
Don’t know about DVD but season 1 has been available in Australia on iTunes for months, 30 bucks for all 10 episodes–fantastic! A few episodes sure helps kill time on those Sydney-London flights (yes, that’s me hogging the wifi in the Qantas business lounge downloading the latest episode…). Why isn’t it on iTunes everywhere else?
HildegardeQuote Reply
Ok, this only happens on the rarest of occasions, but it’s one of those times I regret not living in the UK or N-America :-)
I want the Targaryen one!!! Anybody know if they have such deals in some French store (probably not since they’d have to translate then…meaning more costly) or on some UK/Irish online store? (didn’t see it on the HMV website)
Tar KidhoQuote Reply
Tar Kidho,
That’s odd, because we are ALWAYS glad you don’t live here.
KGQuote Reply
I want the Stark one…
Play.com has an edition with a photo book that they claim is “play.com exclusive”.
http://www.play.com/DVD/Blu-ray/4-/19124409/Game-Of-Thrones-Season-1-Exclusive-Edition-Box-Set-With-Photo-Book/Product.html?searchtype=allproducts&searchsource=0&searchstring=game+of+thrones&urlrefer=search
johnQuote Reply
More fun:
Just got the book-on-CD for the novel “Game of Thrones” and got a free DVD of GOT episode 1 “Winter is Coming” along with it! Yay, cross promotion!
ChrisQuote Reply
Tar Kidho,
Hmv are definitly giving away the first episode of GOT in the uk, they have been advertising it last week in the national papers.
garydQuote Reply
this.
Also, does best buy ship internationally?
Ninja Edit: how long is this offert (the cool cover :D) going to last?
elenaQuote Reply
I prefer those alternate covers. I think that Targaryen one has my name on it.
dizzy_34Quote Reply
I know this is offtopic but does anyone know when a new trailer or Making of GOT video is coming up ?
JohnQuote Reply
probably in a couple of weeks. Luck will be back on the 29th i think, we will definitevely get a promo then :D
Elena AmiciQuote Reply
Yes, I’m guessing a trailer on the 29th. (Based on Carice’s recent tweet, seems like they may be recording audio for it right now.)
But the next In Production video, this one focusing on filming in Croatia, is set to hit HBO On Demand on Monday, so I’m guessing that means it will air this weekend.
Winter Is ComingQuote Reply
I’ll be honest: I already ordered from Amazon in the vain hope that they might “accidentally” mail the discs early. I mean, it worked for Harry Potter fans…
McSherrieQuote Reply
I wonder if there is a way to buy JUST the case… I love my boy Sean Bean too much to not have him on the case, but I’d love to have an extra stark case, it looks so nice…
AlectrevQuote Reply
grrr Canada isn’t THAT far away. We have Best Buy as well. Hopefully those covers will be available here too
JaedenQuote Reply
Updated the post…
I reached out to HBO about the availability of these covers internationally. They have responded and said that they will be available in other countries and they are working on getting me a full list of retailers offering these cover designs.
Winter Is ComingQuote Reply
The best thing would have been to have those, very nice, extra covers as sleeves for the standard case. Especially sleeves that don’t have that horrific blue border for the blu-ray.
Tywin’s BastardQuote Reply
Now I would kill for a black dragon on a red field version. The Blackfyre’s rule!
dizzy_34Quote Reply
Glad I hadn’t pre-ordered yet, but man…Stark or Targaryen? Such a difficult decision. If it had been, say, Stark or Lannister, that’d be easy…but I do like my Targaryens.
KevMS84Quote Reply
Anyone who has watched this single episode DVD they’re handing out and sees any fresh footage/ trailer for season 2….please….keep us apprised.
surfKrakenQuote Reply
surfKraken,
I watched it. The Blu is gorgeous. No trailers or anything like that though. :-(
However the house sigils vis a vis not matching up with the cast in the opening titles of episode 1 has now been rectified. Sansa is a Stark finally!
Josh AtreidesQuote Reply
No Lannister? Fail. >.>
I guess Targaryen, then…
raliaQuote Reply
Great, thanks!!
garyd,
Still not sure if this also includes buys through their website… Especially if I order from mainland Europe. I would prefer the English version, but if HBO brings the news that it’s also coming to France, I might by it local, *IF* I find myself the Targaryen cover!
KG,
Ah well, most of the time everybody’s happy then…
Tar KidhoQuote Reply
Just to add to Winter’s posting for anybody who lives in Canada, the promo of a free “Game Of Thrones” DVD/Blue-ray disc is available at other retailers besides Future Shop, you can find the same deal at HMV, Best Buy, Wall-Mart and Zellers (soon to become Target) and even bookstores like Indigo and Chapters ( I think), as well as independent and small retailers (like Sunrise Records etc.).
I haven’t been to HMV yet so I’m not sure if the “Game Of Thrones” – Episode One DVD/Blue-Ray disc is also available separatedly for purchase…as some here mentioned is the case in the UK. Also bare in mind that the promos are limited and will be available while supplies last…and by what I did see when I purchased “Boardwalk Empire”, there were few GoT discs left at the store…
loco73Quote Reply
I’m not keen on paying for episodes I’ve already seen when they’re locked to one device and not even in 1080p. I’m looking to give HBO my money and get a nice case and bonus content. Once again we’ll get shafted paying artificially inflated prices on content that is delivered months behind everywhere else. HBO needs to ship internationally, and not region lock their discs – then they.could have all my money
Ax0rQuote Reply
Is the special packaging only available as a pre-order?
PacoQuote Reply
should we expect another post, then, or just an update on this one?
thanks
Thiago SlashQuote Reply
Cheers Winter, I really want that Targ one! Whichever online store has it is getting my pre-order!
EvilPicnicQuote Reply
I believe those blue borders are extra pieces of cardboard thar you can throw away. So no worries there.
Hear Me RoarQuote Reply
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