Game of Thrones: The Complete First Season was the second highest selling home video set of the week, according to Nielsen VideoScan. The sales for the Thrones box set were topped only by the action flick Immortals. Nielsen also reports that around 57% of the sales for Thrones were for the Blu-ray version. Not surprising considering it was only $5 more expensive than the DVD at most retailers and the Blu-ray had a bunch more special features.
As a point of reference, the first season of Boardwalk Empire debuted at a distant third on the best seller list with only 39% of its sales for the Blu-ray version. Nielsen doesn’t give out exact numbers, so we will have to wait for other outlets to report them to get a more accurate picture.
Winter Is Coming: A solid debut. I thought it had a chance at being no. 1 but no. 2 is not bad. I imagine it will have some legs, as more people get intrigued about the show with season two marketing now in full swing. Those EW covers may help too.
[Thanks to Knurk for the tip!]