HBO launches The Maester’s Path website

As part of their ongoing transmedia marketing initiative, HBO has launched The Maester’s Path website today. The site talks of walking the path and encountering five challenges, passing each challenge earns you another link in your maester’s chain. It also mentions recruiting five novices to walk the path behind you.

Winter Is Coming: So far only one challenge is open, the other four challenges will open up every Monday from now until March 28th. It looks like the package that was sent out last week is going to be the key to solving the first challenge. I suspect that every week a new package will be sent that will contain the clues to solving the following week’s challenge. How cool!

UPDATE: Just completed the challenge and the reward is AMAZING! Be sure to complete the puzzle to claim this awesome reward.