“Eastwatch” sets another ratings record for Game of Thrones

Last, week, the fourth episode of Game of Thrones season 7 — “The Spoils of War” — was watched live by 10.167 million people. Up to that point, those were the highest ratings the show had ever received. But then…

According to Zap2It, the fifth episode of season 7 — “Eastwatch” — pulled in 10.72 million live viewers. In other words, the show set a ratings record for itself two weeks in a row. And keep in mind that the season premiere also set a record with 10.11 million live viewers. I guess the show is popular.

But seriously, this is getting nuts. It does make sense that more viewers than usual would turn in to watch “Eastwatch” after “Spoils” ended on a cliffhanger with Jaime sinking into the deep. And if that was the case…well, I hope they were satisfied. But mostly, Game of Thrones just seems to be riding an unstoppable wave of popularity. How much bigger can this go? Could it get 15 million for the finale? Dream big?

As usual, Game of Thrones’ biggest cable competitor on Sunday was Adult Swim’s Rick and Morty, which pulled in 2.659 million live viewers. HBO’s Ballers and Last Week Tonight also performed respectably, with 2.484 and 1.933 million live viewers respectively.

Next: We break down the trailer for Episode 706 shot by shot

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