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Disney+ already has 10 million subscribers

ByDan Selcke|
ANAHEIM, CA - MARCH 07: Mickey Mouse (L) and Chance The Rapper attend the launch of "Mickey the True Original" campaign in celebration of Mickey's 90th anniversary with a fashion show featuring a Mickey-inspired collection by Opening Ceremony at Disneyland on March 7, 2018 in Anaheim, California. (Photo by Neilson Barnard/Getty Images for Disney)
ANAHEIM, CA - MARCH 07: Mickey Mouse (L) and Chance The Rapper attend the launch of "Mickey the True Original" campaign in celebration of Mickey's 90th anniversary with a fashion show featuring a Mickey-inspired collection by Opening Ceremony at Disneyland on March 7, 2018 in Anaheim, California. (Photo by Neilson Barnard/Getty Images for Disney)

Despite some hiccups on launch day, Disney’s new streaming service is off to a rousing start, according to Entertainment Weekly. Just two days after it dropped, Disney+ already has 10 million subscribers.

For comparison’s sake, Netflix had around 60 million subscribers earlier this year in the US and 150 million worldwide. Hulu (which Disney also owns) has about 30 million subscribers, so Disney+ is off to a strong start.

And it was ever going to be so. With Disney’s huge backlog of content — basically 80 years of movies and TV shows going back to 1937’s Snow White and the Seven Dwarfs — there’s a lot to keep subscribers occupied. Sure, there isn’t a ton of original content yet, but what is there is getting good press, including The Mandalorian, the first-ever live-action Star Wars show. (The Mandalorian is also proving very popular among pirates, pretty much an inevitability until more people sign on.) And the low price of $6.99 per month is hard to argue with.

All that said, the wide screen aspect ratio is cropping the jokes out of old Simpsons episodes and I won’t stand for it.

Anyway, this is just the beginning for the streaming service that Mickey Mouse built. Disney hopes to have 60 million subscribers by 2024, and after that, who knows?

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So should Netflix and Amazon and the rest be quaking in their boots? I think Netflix has already established itself as a go-to place for content, but Disney has certainly set a bar for future streaming services to try and clear. Can WarnerMedia hope for this kind of success when HBO Max launches next year? How about Peacock, NBC’s app? Begun, the streaming wars have.

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