Star Trek: Picard sets new streaming record for CBS All Access

January was a big month for CBS All Access. Costumers could watch the 62nd annual Grammy Awards, an entire month of playoff football, and of course, the premiere episode of Star Trek: Picard, which saw Sir Patrick Stewart return to the role he made famous on Star Trek: The Next Generation. In fact, CBS has announced that, thanks to all three of those events, January surpassed February 2019 as the largest signup month for its streaming service yet.

“We’ve seen tremendous continued growth in the service, and the new records we’ve experienced due to ‘Star Trek: Picard,’ the Grammy’s and a fantastic season of football are a phenomenal way to kick off what will be a fantastic year for CBS All Access,” said exec Marc DeBevoise. “CBS All Access continues to build upon its great mix of programming — from original series, to sports and special events — and we’ve strategically programmed 2020 to bring subscribers an ‘always on’ calendar of must-watch series and events.”

CBS owes Picard a particular debt of gratitude; compared to the prior record set by Star Trek: Discovery, Picard was up 115% in terms of total streams and 180+% over the Discovery’s  record for subscribers streaming a CBS All Access original, notes Tech Crunch.

Set over 20 years after the events of Star Trek: Nemesis and the destruction of Romulus, Star Trek: Picard finds retired Admiral Jean-Luc Picard helping a stranger figure out who she is, as he takes on a mission that brings him out of the doldrums of running his own vineyard. Only one episode in, and the show appears to be resonating with critics, earning a 95% on Rotten Tomatoes.

With popular shows like Survivor coming back in February, and with Picard just beginning to get going, it looks like CBS All Access will have another successful month, which is good, because competitors like Peacock and HBO Max are right around the corner.

In other Star Trek news, the U.S. government debuted the logo for the newly christened space force, the branch of the country’s armed services that deals with space exploration. Does it look familiar to anyone else?

If you think that looks like the Starfleet logo from Star Trek, you are not alone:

George Takei (Mr. Sulu) definitely noticed:

And of course Luke Skywalker got involved:

Maybe it’s all part of a planned crossover event:

This kind of reminds us of the time President Trump kept tweeting out homemade Game of Thrones memes even though HBO requested he stop, although in this case we assume someone in the military came up with the design. Whoever they are, I bet they’re loving Picard.

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h/t CNET